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Ingredient Glossary

We’re on a mission to drive transparency about what is (and isn’t) in your pup’s joint health routine. We do the research, so you don't have to. Our supplements will forever be packed with scientifically-backed ingredients and free of any nasties or

Apple Cider Vinegar

Ingredient type. Inactive. Why We Use It?. Apple cider vinegar is included as an inactive ingredient in our supplements due to its potential benefits for dogs' overall health. While it doesn't directly contribute to the joint support provided by our

Brewer's Yeast

Ingredient type. Inactive. Why We Use It?. Brewer's yeast is a key component of our chewable supplement base, contributing to the consistency and quality of our products. Beyond its role in enhancing product texture, Brewer's Yeast serves as a natura

Boswellia Serrata Extract

Ingredient type. Active. Why We Use It?. This powerful plant reduces the normal inflammatory pathways that promote cartilage degeneration while also helping to increase cellular regeneration. It has been shown to be helpful on its own but works even

Calcium Ascorbate (Vitamin C)

Ingredient type. Active. Why We Use It?. Vitamin C has been shown to help with the absorption of Glucosamine and can improve the efficacy of Glucosamine supplementation. Vitamin C also stimulates the production of aggrecan, a component present in joi

Calcium Pantothenate

Ingredient type. Active. Why We Use It?. Calcium Pantothenate, also known as vitamin B5, is a component of coenzyme A (CoA), which is involved in energy metabolism and the synthesis of important molecules in the body. Commonly found in meat and fish,

Chondroitin

Ingredient type. Active. Why We Use It?. Commonly found in red meat and made by the body naturally, chondroitin can help reduce occasional joint discomfort. It also helps stimulate Collagen AND Hyaluronic Acid production! Chondroitin has been shown t

Coconut Glycerin

Ingredient type. Inactive. Why We Use It?. Coconut Glycerin is an essential component of our chews, contributing to the texture and palatability. It also offers additional benefits for dogs. Derived from coconut oil, it naturally helps retain moistur

Coconut MCT Oil

Active. Why We Use It?. MCT oil is a more concentrated and refined form of regular coconut oil that is easily absorbed by the body. This powerhouse oil is scientifically-proven to improve CBD absorption, making it easily digestible by your pet and im

D-Pantothenic Acid

Active. Why We Use It?. D-Pantothenic Acid (Vitamin B5)  is commonly found in meat and fish and is important for skin & coat health and healthy nervous system function. It also helps metabolize energy by breaking down carbohydrates, fats and proteins

Dried Whey

Ingredient type. Inactive. Why We Use It?. Dried whey is included in our supplement base to provide dogs with a highly digestible source of protein. It also contributes to the palatability and texture of our supplements. Featured In. Advanced Hip & J

Eggshell Membrane

Active. Why We Use It?. ESM is the layer in chicken eggs between the calcified shell and the albumin, primarily composed of type I collagen and glycosaminoglycans (a natural source of chondroitin sulfate and hyaluronic acid). ESM supplementation has

Fish Oil

Active. Why We Use It?. Our premium Fish Oil is made with a blend of sustainably sourced herring, mackerel, sardines and anchovy, providing the ideal 18% EPA : 12% DHA blend for your pet. Research has shown that giving CBD alongside a high quality Om

Folic Acid

Ingredient type. Active. Why We Use It?. Also known as Folate or Vitamin B9, Folic Acid is essential for the synthesis and repair of DNA, cell division, and the production of red blood cells. Folic acid is particularly important during periods of rap

FruiteX-B® (Calcium Fructoborate)

Active. Why We Use It?. Calcium Fructoborate is a naturally occurring plant-mineral complex typically found in fruits, nuts and legumes which supports a normal inflammatory response. Featured In. Advanced Joint Liquid.

Glucosamine

Active. Why We Use It?. Glucosamine is naturally produced in the body to maintain the health of the cartilage within joints. Glucosamine can help build lost cartilage by stimulating chondrocytes in the joint. It also helps maintain the integrity of t

Glycerine

Inactive. Why We Use It?. Glycerine is a key component of our supplement base, serving to maintain product texture and palatability. Derived from natural sources such as coconut oil, it helps ensure the soft and chewy consistency of our supplements.

Green-Lipped Mussels

Active. Why We Use It?. Natural powerhouses, Green-Lipped Mussels are rich in Glucosamine, Chondroitin and Vitamins C & E, as well as antioxidants & minerals like Copper, Zinc & Selenium. They’re not only vital for your pup’s joint health, but also a

Green Tea Extract

Active. Why We Use It?. Green Tea Extract enhances joint health by supporting a normal inflammatory response thanks to its potent antioxidant properties. It helps protect and promote the production of cartilage, crucial for maintaining joint flexibil

Hemp-Extracted CBD Isolate

Active. Why We Use It?. Cannabidiol, most commonly referred to as CBD, is an active compound found in the hemp plant. CBD is able to reduce discomfort by activating the body’s endocannabinoid system. CBD is heavily studied and scientifically-proven t

Honey

Inactive. Why We Use It?. We use Honey as a natural flavoring agent, enhancing the palatability and appeal. Beyond its role in providing a delicious taste, honey offers potential health benefits, including antimicrobial properties and trace amounts o

Hyaluronic Acid

Inactive. Why We Use It?. Hyaluronic Acid is naturally produced in the joint cavity in order to help lubricate the joints, making it easier to move. Supplementation of Hyaluronic Acid can help to replace the lubrication in the joints that is typicall

Iodine

Ingredient type. Active. Why We Use It?. Iodine is an essential vitamin for thyroid function and can be found in seafood, dairy and eggs. The body needs iodine in order to produce thyroid hormones - this is particularly important for pets on fresh or

Iron

Active. Why We Use It?. Iron is an essential mineral that plays a vital role in various physiological processes in the body. It is an important component of hemoglobin, the protein in red blood cells responsible for transporting oxygen from the lungs

L-Taurine

Active. Why We Use It?. Taurine is an essential dietary amino acid.  While it is naturally produced by the body, certain dog breeds can be at higher risk of taurine deficiency (American Cocker Spaniels, Golden Retrievers & Labradors). It plays a cruc

Magnesium

Ingredient type. Active. Why We Use It?. Magnesium is the second most abundant mineral in the body and is essential for nerve, muscle and immune function. Featured In. 23-in-1 Multivitamin

Molasses

Ingredient type. Inactive. Why We Use It?. Molasses is added to our supplements as a natural flavor, enhancing the taste and appeal of the product for dogs. Derived from sugar cane or sugar beets, molasses provides a rich and sweet flavor profile tha

MSM

Ingredient type. Inactive. Why We Use It?. Methylsulfonylmethane is a compound that is naturally produced by the body but is also found in a lot of fresh foods. MSM helps to improve blood flow to the affected areas and helps reduce discomfort and sti

Natural Beef Flavoring

Ingredient type. Inactive. Why We Use It?. Our supplements feature natural beef flavoring to improve palatability and appeal to dogs. Derived from real beef sources, it provides a savory taste that dogs love. Featured In. Advanced Joint Liquid. Hemp

Niacin (Vitamin B3)

Ingredient type. Active. Why We Use It?. Also known as vitamin B3, Niacin acts as an antioxidant, helping to protect cells from damage caused by free radicals, and is essential for the proper functioning of enzymes involved in energy metabolism and a

Pork Spray Dried Liver

Ingredient type. Inactive. Why We Use It?. We incorporate natural pork flavoring to enhance the taste and attractiveness of our supplements. Sourced from real pork, it offers a savory flavor that dogs find irresistible. Featured In. Advanced Hip & Jo

Potassium Sorbate

Ingredient type. Inactive. Why We Use It?. Potassium Sorbate is included in joint liquid as a preservative to maintain freshness and shelf life. It helps prevent the growth of mold, yeast, and bacteria, ensuring the safety and quality of the product.

Powdered Cooked Beef Natural Flavor

Ingredient type. Inactive. Why We Use It?. We use natural beef flavoring to improve palatability and appeal to dogs. Derived from real beef sources, it provides a savory taste that dogs love. Featured In. Advanced Joint Liquid

Purified Water

Ingredient type. Inactive. Why We Use It?. Purified Water is an essential component of our supplements, ensuring consistency by helping maintain the desired texture. Featured In. Advanced Hip & Joint Support. 23-in-1 Multivitamin

Riboflavin (Vitamin B2)

Ingredient type. Active. Why We Use It?. Riboflavin, also known as Vitamin B2, is a water-soluble vitamin that’s commonly found in meat, dairy products and leafy greens. It plays a critical role in energy production, the metabolism of fats, carbohydr

Rosemary Extract

Ingredient type. Inactive. Why We Use It?. We use Rosemary Extracts for its natural preservative properties and potential health benefits. It helps maintain the freshness and quality of the product while providing antioxidant support. Featured In. Ad

Selenium

Ingredient type. Active. Why We Use It?. Selenium is a mineral that contributes to healthy thyroid function and  functions as a cofactor for several enzymes and proteins, acting as an antioxidant and supporting normal cellular function. Featured In.

Tapioca Starch

Ingredient type. Active. Why We Use It?. Tapioca starch is incorporated into our supplements as a binding agent and thickener. Derived from the cassava root, it helps maintain the structural integrity and consistency of the product. Featured In. Adva

Thiamine HCL (Vitamin B1)

Ingredient type. Active. Why We Use It?. More commonly known as Vitamin B1, Thiamine HCL is found in meat and fish. It’s an essential factor in carbohydrate metabolism as it converts glucose into usable energy and helps promote healthy nervous functi

Mixed Tocopherols

Ingredient type. Inactive. Why We Use It?. We use Mixed Tocopherols as a natural preservative. These compounds help maintain the freshness and quality of the product by preventing oxidation and rancidity. By incorporating them into our formula, we en

Manganese

Ingredient type. Active. Why We Use It?. Manganese, an essential mineral that plays a crucial role in maintaining your dog's overall wellbeing, can be found naturally in various foods like nuts, whole grains, and leafy green vegetables. This essentia

ProbioSEB CSC3™

Ingredient type: Active. ProbioSEB CSC3™ is a powerful synbiotic blend formulated to support your dog's gut and immune health. It combines three robust spore-forming probiotics—Bacillus coagulans, Bacillus subtilis, and Bacillus clausii—with the preb

Marshmallow Root

Ingredient Type: Active. Marshmallow Root is a herb long used in traditional medicine for its soothing and anti-inflammatory effects. It contains mucilage, a gel-like substance that coats and protects the mucous membranes, helping to reduce irritatio

Pumpkin Powder

Ingredient Type: Active. Pumpkin Powder is a dried and finely ground form of pumpkin, renowned for its high fiber content and rich nutritional profile. It is packed with essential vitamins, including A, C, and E, and minerals like potassium, magnesiu